Dani Campoy: CEO of DEXT FORCE and co-founder of MAIK
Who is Dani Campoy: CEO of DEXT FORCE, co-founder of MAIK and founder of En Social. His background in business, marketing and electronic music.
By DEXT FORCE
Dani Campoy is the CEO of DEXT FORCE and co-founder and director of MAIK, the boutique events agency in Barcelona. He joined DEXT FORCE in January 2023 as creative director, took over operations in September 2025 and has been CEO since March 2026. He also leads the festival’s music programme.
In short
Current role: CEO of DEXT FORCE, where he also leads the music side.
Other companies: co-founder and director of MAIK; founder of En Social, a personal branding agency.
Before 2023: office director at a US multinational, his own marketing agency and years creating party brands in Ibiza and across Spain.
DEXT FORCE: more than 4,000 attendees across its three editions.
Before DEXT FORCE: business, sales and nightlife
His path before 2023 combines business management, sales and nightlife:
Management and operations: he was office director at a US multinational, running operations, teams and the business across several areas of Catalonia.
Entrepreneurship: he founded his own marketing agency. Early on he worked as a personal trainer, which is where his focus on high performance comes from.
Music and nightlife: for years he directed, conceived and created party brands in Ibiza and across Spain, handling international DJ bookings, artist hosting and venue production.
That nightlife background is why he now leads the music side of DEXT FORCE and production at MAIK.
His path at DEXT FORCE
Dani has held three roles at the company: creative director from January 2023, operations director from September 2025 and CEO since March 2026.
DEXT FORCE combines a daytime conference on finance, artificial intelligence, startups and Web3 with an electronic music festival at night. It has been held at landmark Barcelona venues such as Llotja de Mar and Poble Espanyol, and has drawn more than 4,000 attendees across its three editions. The 2025 edition brought together 1,500 people and 29 speakers.
«Technology and electronic music share the same DNA: breaking with the established and building community. At DEXT FORCE we didn’t want another cold conference full of talks or yet another festival with no substance; we wanted a space where business connects naturally with the energy of the electronic scene.»
— Dani Campoy
Main stage at DEXT FORCE 2025. Image: DEXT FORCE
MAIK and En Social
Dani is co-founder and director of MAIK, which he founded in 2025 with Jorge Palomino, Javier Palomino and Marc Nieto. MAIK creates and produces brand, tech and music events, and manages artists and creative projects.
He is also the founder of En Social, a personal branding agency for businesses and professionals.
Talks and teaching
Dani has spoken at investment and business forums such as Investadia, and teaches masterclasses and training in the music industry, for example at Plastica Academy. He is also listed as a speaker at Sustainable Fashion Fest Madrid, from 12 to 14 November 2026, as CEO of DEXT FORCE. Mixmag named him in 2025 among the festival’s four founders.
The four co-founders of DEXT FORCE. Image: DEXT FORCE
Frequently asked questions
Who is the CEO of DEXT FORCE?
Dani Campoy, who has held the role since March 2026. Before that he was creative director (2023) and operations director (2025).
What is Dani Campoy’s role at MAIK?
He is co-founder and director of MAIK, the boutique events agency in Barcelona.
What did Dani Campoy do before DEXT FORCE?
He ran offices for a US multinational in Catalonia, founded a marketing agency and spent years creating party brands in Ibiza and across Spain, with international DJ bookings and venue production.
